Arvind Kumar
Before Ruth, Arvind worked as a marketing executive and social media executive, getting people to notice a business and tap an ad.
He started Ruth Ai Systems because he saw a gap he could bridge. Speed is everything in any industry, and most of all in service businesses: the business that replies first is usually the one that gets the booking.
Arvind does every part of the work himself: the free audit, the ads, the WhatsApp agent, the follow-ups and the websites. No account managers, no hand-offs.
"I want to understand your needs better than you do, so that your success becomes mine too. We work with outcomes, not products."
Arvind Kumar, founder
The name came first because it sounded right. Later, Arvind learned it is biblical: Ruth is remembered for her loyalty, for staying when leaving would have been easier. That's the kind of partner we want to be: one who stays with your business.
Four things we don't compromise on.
Fast replies, everywhere.
If a customer has to wait, the system isn't finished.
You talk to the builder.
No account managers in between.
Outcomes, not products.
We measure our work by your bookings, and we report what didn't work too.
Your data stays yours.
You can always take it with you.
Registered, local, reachable.
- Company
- Ruth Ai Systems
- Registration
- Sole proprietorship, SSM 202603177273 (TR0345475-X)
- Address
- No 11, USJ 4/6D, 47600 Subang Jaya, Selangor
- Phone / WhatsApp
- +60 11-1098 1143
- ruthsystems.ai@gmail.com
- Social
- LinkedIn · Instagram (@ruthaisystems)
Find out where your enquiries leak.
A free website audit and speed-to-lead check, done by hand. 5 a week.
Questions people ask us.
Who owns Ruth Ai Systems?
Arvind Kumar, its founder. Ruth Ai Systems is a sole proprietorship registered with SSM.
Where are you based?
Subang Jaya, Selangor. We work with businesses all over Malaysia, in person in the Klang Valley and online everywhere else.
What kinds of businesses do you work with?
Service businesses that take bookings or meetings: clinics, salons, home services, fitness studios, agencies.
Do my customers need to download an app?
No. They use WhatsApp or your website chat.
Is this a chatbot with buttons?
No. It understands normal messages in English and Bahasa Malaysia and answers like your front desk would. When a person is needed, it hands the chat to your team.
How long does setup take?
Usually 1–2 weeks from kickoff.
What does it cost?
The booking agent is a setup fee plus a monthly subscription. Websites are a one-off fixed price. Every setup is quoted after the free audit.
Do I own what you build?
Websites, yes, once paid. The booking agent runs on our system as a managed service. If you leave, we export your data.
Can I cancel?
Yes, with 30 days' written notice.
What's in the free audit?
A website check and a speed-to-lead check, written up as a one-page report. See the Free Audit page.