WhatsApp
Facebook
Instagram
Google CalendarYour ads work. The reply doesn't.
Most enquiries arrive when nobody is at the desk: evenings, weekends, in the middle of an appointment. By the time someone replies the next morning, the customer has already messaged the next business.
After-hours messages wait.
A message at 9 pm is answered tomorrow, or never.
Back-and-forth eats the day.
"What time works?" and "Is Thursday free?" take your staff away from paying customers.
The first reply usually wins.
People book with whoever answers first, not always whoever is best.
Businesses that contacted online leads within an hour were nearly 7 times as likely to qualify them as those that waited longer. Source: Harvard Business Review, "The Short Life of Online Sales Leads" (2011).
One system, from the first tap to the review.
- 1
The ad
We create and run your Facebook and Instagram ads. They open a WhatsApp chat instead of a form.
- 2
The reply
Ruth answers within seconds, at any hour: questions about your services, prices and availability.
- 3
The booking
It checks your real calendar and books the appointment or meeting. No back-and-forth.
- 4
The reminder
Reminders go out before the appointment, so fewer people forget.
- 5
The review
Afterwards, a message asks happy customers for a Google review and collects private feedback for you.
Everything between the ad and the meeting.
Meta ads
Facebook and Instagram ads that start conversations, not form fills.
Meta ads →WhatsApp booking agent
Replies in seconds, checks your calendar, books.
Booking agent →Reminders, follow-up & reviews
Fewer no-shows, more Google reviews.
Follow-up →Websites
Fast, clear sites that turn visits into enquiries.
Websites →Message our own booking agent.
It runs on the same system we set up for clients. Ask it anything, or book a call with us.
You deal with the person who builds it.
Ruth Ai Systems is a Subang Jaya company founded in 2026 by Arvind Kumar, a former marketing and social media executive. He started it to close one gap: in service businesses, the first reply usually wins the customer.
He does every part of the work himself, from the audit to the ads to the WhatsApp agent.
Find out where your enquiries leak. Free.
We review your website the way a customer sees it, and send your business one WhatsApp enquiry one evening to time the reply. You get a one-page report: what's working, what's leaking, and what to fix first.
We do these by hand, so only 5 a week.
The short answers.
Do my customers need to download anything?
No. They message you on WhatsApp or your website chat, the same way they already do.
How long does setup take?
Usually 1–2 weeks from kickoff.
What does it cost?
It depends on your ads and what you need, so every setup is quoted after the free audit. You get a fixed quote before any work starts.
Who is behind Ruth?
Ruth Ai Systems is run by its founder, Arvind Kumar, in Subang Jaya.